Mobile Banking Rise oleh Emily Johnson

Mobile Banking Rise examines how mobile technology reshapes banking and personal finance, driven by smartphone ubiquity. It highlights the evolution of banking applications and remote account access, noting how financial institutions must adapt to changing consumer expectations or risk becoming obsolete.

The book emphasizes that mobile banking isn't just an upgrade but a disruptive force, granting consumers greater control while posing cybersecurity and data privacy challenges. The book explores the user experience of banking apps, security implications of remote access, and the regulatory landscape. For example, increasing urbanization and a tech-savvy millennial demographic have fueled the demand for mobile solutions.

Mobile Banking Rise draws from industry reports, academic research, and case studies to provide practical insights for financial institutions, policymakers, and consumers. Beginning with the core concepts of mobile banking, it progresses through major themes such as user experience, security, and regulation. It concludes by assessing emerging technologies like blockchain and AI, and their potential to further transform the financial landscape.