Color Perception explores the captivating science behind how we and other species experience color. Diving into visual perception, it reveals that color isn't an objective reality but a subjective interpretation shaped by our biology. Did you know that some animals see a world of colors far beyond human capabilities, while others perceive only shades of gray? This book examines the biological mechanisms, such as photoreceptor cells, and the psychological effects of color, providing insights into how color influences our emotions and behaviors.

The book progresses from the basic physiology of the eye and brain, including the visual cortex, to comparative studies of color vision across different species. Exploring animal behavior, it highlights how color perception affects mate selection and predator avoidance. Furthermore, the book uses neuroscience, like fMRI, to visualize brain activity. By bridging biology and psychology, Color Perception offers a holistic view of how our brains and biology shape our colorful world.