Media 2.0(17) oleh Peter D. Csathy
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Judul:
Media 2.0(17)
Penulis:
Peter D. Csathy
Kategori:
Business & Management
ISBN:
9780998013213
Penerbit:
Bookbaby
Ukuran file:
0.21 MB
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Ringkasan
Media 2.0(17) takes you on a journey of how technology has transformed the world of content (Media 2.0), and gives a detailed snapshot of today’s digital media world — including Internet-driven over-the-top (OTT) video, music, virtual reality (VR), augmented reality (AR), and eSports. Digital media expert Peter Csathy identifies today’s digital media leaders, identifies their strengths and risks, and names his “Fearless Five” companies that made the boldest moves in 2016. Csathy also lays out a detailed roadmap of where the digital media world is going in 2017 and beyond via his renown “Top 10” predictions — and identifies concrete strategies and actions to immediately leverage the power of Media 2.0. Throughout, Csathy sprinkles in insights from key leaders in the digital media space via exclusive interviews, as well as his trademark humor to make it all entertaining and engaging.
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