R&D Productivity oleh Gerald Dundon
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Judul:
R&D Productivity
Penulis:
Gerald Dundon
Kategori:
Business & Management
ISBN:
9780986152511
Penerbit:
Bookbaby (Mayorstone Publications)
Ukuran file:
7.60 MB
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Ringkasan
Based on work from the frontline of high-tech business, this book describes a new approach to targeting and measuring research and development (R&D) productivity. Using logic and basic math, life cycle revenue and profit multiples of R&D project spending can be calculated that are intrinsically allied with corporate goals for annual R&D spending, revenue growth and profitability. The book describes how to measure and track R&D productivity performance versus target and how to interpret and report on variance.
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